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  • Data for Product Developers
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  • How to Find the Right Product Testers - Fast
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  • Concept Testing Checklist - How to Test Your Concepts
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  • 3 Key Elements for Efficient and Effective Concept Testing
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  • Take Your Products From Viable to Exceptional with Concept Testing
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  • Tester-Generated Content
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  • Connecting Concept Testing and Product Testing
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  • Avoid Decline by Stagnation – Listen to Your Customers
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  • Lab Testing + Field Testing: Complete the Equation for Product Development
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  • PTC FlexPLM + MESH01 at LiveWorx 19
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    Data for Product Developers

    How today’s product developers are adding data-backed insights and bringing new value to product development and merchandising.

    Read more December 16th
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    How to Find the Right Product Testers - Fast

    Learn how access to product testers and deep profile information can accelerate your product testing while allowing your brand to avoid costly process compromises that put your feedback timeliness and quality at risk.

    Read more October 27th
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    Concept Testing Checklist - How to Test Your Concepts

    Whether you’re an experienced market researcher or interested in launching your first concept test, you will want to make sure you are covering the fundamentals. This checklist is designed to help you frame up your concept testing goals, gather your sample, develop your survey, and launch an effective concept test with ease.

    Read more September 21st
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    3 Key Elements for Efficient and Effective Concept Testing

    These 3 key elements are foundational for successful concept testing, and they help you optimize your opportunity to collect relevant feedback through technologies designed to be intuitive and fast enough for your team’s product development and merchandising processes.

    Read more July 22nd
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    Take Your Products From Viable to Exceptional with Concept Testing

    If your teams have only been ideating internally, it’s time to start including your customers. And when that group is selected using extensive bio-attributes, work and activity information, you can generate valuable insights from testers that you can trust. In this post, we’ll introduce the value and some key elements of successful concept testing.

    Read more June 24th
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    Tester-Generated Content

    With product testing your brand doesn’t have to wait for customers to buy and use your products to begin generating valuable content.

    Read more February 28th
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    Connecting Concept Testing and Product Testing

    Product development models all include testing stages, and all are different: different research design, different testing requirements…you may be testing your products at both the concept and product stages, but are those stages connected and leveraged?

    Read more October 2nd
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    Avoid Decline by Stagnation – Listen to Your Customers

    It’s critical in today’s fast-moving consumer landscape to tap into your target user community and understand the trends that are driving product preferences.

    Read more August 28th
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    Lab Testing + Field Testing: Complete the Equation for Product Development

    Outdoor products need to be rooted in both science and experience.

    Read more July 30th
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    PTC FlexPLM + MESH01 at LiveWorx 19

    Stop by the MESH01 booth at LiveWorx 19 between June 10-13 and see how PTC FlexPLM + MESH01 can accelerate and improve your product development process.

    Read more June 6th
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    L.L.Bean A Proven Plan for Product Testing Success

    David Findlay, former SVP and GMM at L.L.Bean, shares his experience implementing MESH01 for product testing during the company’s business transformation period, and provides 3 recommended steps for success.

    Read more May 30th
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    Product Testing? Show and Ask.

    The more closely your products reflect your customers’ wants and needs – including the ones they didn’t know they had – the more loyalty and brand equity you can earn.

    Read more April 26th
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    Moving too Fast for Product Testing?

    Here’s where product testing platforms shine – tools that are purpose-built to quickly engage specific target customers and generate multi-channel feedback in a single dashboard environment allow you to find and fix issues before you launch your product.

    Read more March 26th
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    It's About the Problems...

    Your products have problems customers can identify, and that is very exciting. Yes, it’s exciting that your products have problems – pain points, issues, design flaws, etc. that your customers can help you identify – if they help you identify them before you go to market.

    Read more February 28th
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    It’s a Community, Not a Panel

    Whether you’re looking to test a product designed for elite runners or casual joggers, professional cyclists or bike-commuters, a more targeted audience can provide the most relevant and reliable feedback for your specific product.

    Read more January 24th
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    You Need More than Generic Surveys

    Any company in the midst of product development wants to get valuable, actionable feedback from real users. The methodology for collecting this feedback is changing, and being successful in your product development process is deeply related to your feedback strategy.

    Read more November 29th
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    If Your Company Makes a Product, You Need Product Testing

    Developing and improving a product to meet your customers’ expectations can be a complex process, but if a product research and testing platform isn’t driving that process, your efforts might be all for naught.

    Read more October 18th
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    What Does Innovation Really Mean in Product Creation?

    Be customer-focused in the development process. Sound like a no-brainer rather than innovation? We would argue that the more pressure companies face to make products faster, the more they can risk losing touch with what the customer really wants.

    Read more September 27th
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    3 Ways that Pre-market Product Testing Will Improve your PLM Process

    In this guest blog by Blake Simms of PTC, learn 3 ways that putting your product to the pre-market test can make your product development process more efficient and effective.

    Read more September 6th
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    How to Get the Most Value out of Customer Insights for Your Products

    When you join automation with human interaction, you can extract the most valuable customer insights to help drive each step of your product creation process.

    Read more August 9th
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    Right Data, Big Results

    Infusing your target customers’ voices into your product creation process is critical toward developing the product they really want; to make it happen, you need quality, useful data that you can navigate and apply effectively.

    Read more August 2nd
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    Be the Ingredient Their Brand Needs

    How a Research and Testing Platform Can Help Your Ingredient Brand Become a Trusted Solution.

    Read more July 10th
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    7 Mistakes That Can Sink Your Product Launch

    Ensure your product development process goes smoothly and results in a highly-informed product launch. Here are 7 product creation mistakes that can sink your product launch.

    Read more June 26th
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