Concept Testing

The Right Direction, Right Away

Our single-platform solution allows you to generate tester feedback and identify the right direction, designs or branding – even research and confirm persona attributes – to strengthen your product positioning strategies so you can seamlessly go from product concept to product success.

Talk to the Right People

Survey the customers in your target market who would actually use your new products. Our community of 40,000 product testers spans a vast array of personas and segments and can be narrowed by specific bio-attributes, including demographic information, sizing and even detailed insights into their interests and activities.

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Launch Targeted Surveys, Fast

Our platform is designed to make concept testing quick and easy, which means it helps you efficiently conduct surveys and interpret the results.

  • Powerful enough for seasoned marketing analysts, intuitive enough for the do-it-yourselfers
  • No tedious emailing and tracking – surveys launch in minutes and collecting and exploring results happens right in the platform
  • Collaboration is easy across departments so the right people can be involved at the right time
  • Flexible and concise reporting features help your company easily analyze and share actionable results so you can take informed next steps
  • No technology patchwork – the single testing platform and integrated community helps your company cut down on clicks

Collect Valuable Market Insights

Enhance the front-end of your product development process by researching your opportunity and measuring your target market’s appetite for your product concepts. Combine that information with your concept testing results for complete validation of your market opportunity.

Be Confident In Your Products

Recent Concept Testing Blog Posts

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    MESH01 Appoints Tim Penasack as President

    MESH01 announced today the appointment of Tim Penasack as President, leveraging his corporate strategy and business development experience as MESH01 navigates continued growth and deeper relationships with many of the world’s largest and most recognized brands and retailers.

    Read more
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    How 3D Product Renderings are Enhancing Voice of the Customer Feedback

    3D digital product models and renderings are enriching the concept testing experience, building a pathway for more pre-market insights – and confidence – than ever before. In this article, we’ll explore how 3D is enhancing pre-market Voice of the Customer solutions for product development.

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    Test Your Products in the Right Conditions Any Time of Year

    Matching product testing timelines to the conditions your product was designed for can either be continuously challenging or reliably easy. The difference lies in your ability to access relevant product testers who can provide condition-specific testing for your product, and gather their feedback efficiently.

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