MESH01

Product Validation From Your Target Market

Talk to the Right People

Many people will provide an online review for a free sample, but valuable product validation testing requires something more. MESH01 provides a community of qualified, reliable product testers who fit your target market and will use your product the way it’s intended. Enhance your in-home usage tester process with valuable Voice of the Customer (VoC) feedback.

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Voice of the Customer Feedback on the MESH01 Product Testing Platform

Tap Into Our 70,000+ Person Testing Community

The MESH01 product testing community is over 70,000 strong and growing daily. With that reliable and diverse a community, you can narrow it down to your target customers by hyper-specific attributes that include:

  • lifestyle information
  • interests and activities participation
  • occupation details
  • shopping preferences

Access to this level of product validation data ensures your product development process will be infused with the right Voice of Customer feedback.

Starting at the Source

It all starts with our rigorous registration process where we look at the individual’s information – not just the purchase history of your brand’s customers – ensuring all MESH01 testers are qualified for a range of concept and product testing. 

Through this process, we regularly add to our vast community of testers, which becomes a library of motivated, capable, and reliable testers for your brand to select from. 

We prioritize reliability to ensure you receive timely, accurate, and helpful Voice of the Customer feedback that genuinely contributes to your product development process.

 

90+ percent

More than 90% response and reliability rate from our product testers.

Trusted by the world's most recognized brands, including:

  • L.L.Bean. MESH01 is here for your next launch.
  • Ralph Lauren
  • The North Face. MESH01 is here for your next launch.
  • Asics
  • Hanes. MESH01 is here for your next launch.
  • Columbia
  • Salomon. MESH01 is here for your next launch.
  • Allbirds
  • Lululemon. MESH01 is here for your next launch.
  • Vans
  • Keen. MESH01 is here for your next launch.
  • Walmart
  • Jetboil. MESH01 is here for your next launch.
  • Eureka!
  • Champion. MESH01 is here for your next launch.
  • Carhartt
  • Danner. MESH01 is here for your next launch.
  • Tommy John
  • Burton. MESH01 is here for your next launch.
  • Hoka
  • Timberland. MESH01 is here for your next launch.
  • Cole Haan
  • Ugg. MESH01 is here for your next launch.
  • Calvin Klein
  • Ortholite. MESH01 is here for your next launch.
  • Gildan
  • Vionic. MESH01 is here for your next launch.
  • Forsake
  • 37.5
  • Bata. MESH01 is here for your next launch.

The Testing Process

  1. Testers are asked to provide information including shopping habits, occupation, and activity participation levels
  2. You browse the tester pool, inclusive of our community of testers and those you invite exclusively for your brand
  3. Select the testers you’d like to use, send them an invitation

Testers will accept your invitation only if they’re available for the duration of your test, so you know you’ll get a complete product test.

Start Testing Your Products

MESH01

Target Market Product Validation

No one can test your product better than your target market. Testers in the MESH01 community provide better and broader feedback than in-home usage testing by taking your product into the field and using it as intended.

The more relevant your testers are, the more quality feedback you’ll receive – so you can go to market with the product they want. 

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MESH01 product validation tester reading by the ocean

A Personalized Product Testing Experience

Go beyond a survey – MESH01 product testers and our product testing platform together help you meet multi-channel feedback requirements that can range from quick gut checks to months, or even years, of product testing on a single material or design.

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MESH01 tester statistics

A Relevant, Reliable Product Testing Community

From big assortment planning decisions to valuable small-batch prototype testing, you need to trust your testers to enable your product development process – not derail it.

Our built-in processes make formalized product testing easy with detailed product tester targeting and segmenting tools that calculate each tester’s reliability in real time. Get your concepts and products in front of the right people – product validation has never been easier.

Start Testing Your Products

MESH01 product validation tester fishing

A Different Approach to In-Home Usage Testing

Standard in-home usage testing (IHUT) can limit how your products are used, but our testing process takes your products outside of the development facility and people’s homes and puts them into the field, in the environments where they’ll be used post-launch.

Get accurate, valuable reports in our all-in-one hub on your testers’ experiences with your product. Our platform simplifies IHUT feedback collection so you can view a range of feedback from your testers, including activity logs, survey responses, image and video uploads, performance zone heatmaps, and more.

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Voice of the Customer FAQs: The Power of Real Customers


  • What is voice of the customer feedback?

    Voice of Customer feedback, or the Voice of the Customer (VoC), describes your customer and/or target audience’s impressions of your product or service. VoC feedback informs the product development process, helping to ensure a successful launch and product sales. At MESH01, Voice of Customer feedback is the bread and butter of our industry-leading product and concept testing processes.


  • What is in-home usage testing?

    In-home usage testing, or IHUT, is a type of market research where consumers or product testers are given a product and asked to use it in their homes or other natural environments, rather than in a controlled testing environment. This real-world process puts products to the test with consumers who will use your product the way it’s intended and provide diverse feedback. Running sneakers may be tested on paved roads, forest trails, tracks, and treadmills, providing you with more well-rounded feedback to better inform the product development process.


  • What background or profile information does MESHo1 offer on the testers?

    The MESH01 community of testers is a broad and diverse group, enabling your brand to choose exactly the type of testers you need for your unique products. The thorough application process to become a MESH01 tester ensures that each member of our community is ready to put your products to the test. We provide a great deal of information about our testers, including:

    – lifestyle information
    – interests and activities participation
    – occupation details
    – shopping preferences


  • Who does MESH01 typically partner with for product testing?

    We partner with a variety of brands that make athletic and casual apparel like sports bras and sneakers, outdoor gear like ski helmets or camping equipment, and profession-specific products like work boots. When searching for and signing up new product testers, we look for people who fit into one or more of those three categories to ensure their interests, capabilities, and Voice of Customer (VoC) feedback will be in line with the types of brands we partner with.


  • What kind of products can I test with product testers?

    Our diverse community of testers is filled with people equipped to put an equally diverse group of products to the test. From apparel product testing to footwear testing to outdoor gear, MESH01 can test it all so you can go to market with confidence.


  • Can I give testers instructions on how to use our products?

    Yes, the more information testers have the more they safely and thoroughly test your products.

Ready to put your product to the test?

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